Saturday, June 09, 2007

The Long Tail: How Endless Choice is Creating Unlimited Demand

Chris Anderson

Published by: Random House Business Books on May 2007

Excellent and incredible detail. Just need to think of a good idea that works well right to the end of the long tail…

I can’t help thinking that to build a business that depends on the ‘Long Tail’ needs a lot of financial support in the first instance.

Look at this book at Amazon

Here could be some more books that are just as useful

But they may not be in my bookshelf

Free: The Future of a Radical Price: The Economics of Abundance and Why Zero Pricing Is Changing the Face of Business

Wikinomics

What Would Google Do?

We-Think: Mass innovation, not mass production

The Wisdom of Crowds: Why the Many Are Smarter Than the Few

Here Comes Everybody: How Change Happens When People Come Together

The Tipping Point: How Little Things Can Make a Big Difference

Everything Is Miscellaneous: The Power of the New Digital Disorder

Why The World Is Full Of Useless Things

Tribes